Writing articles for a local magazine
As part of my marketing strategy I am thinking about writing articles for a local magazine.
We have local magazine that is widely distributed and well read. I have seen articles written by solicitors and IFAs, They appear as advertising promotion.
One of my clients (caperts and hardwood floorimg) advertises with this magazine and has generated good buisiness from this.
I am thinking about advertising promotion articles with the local monthly magazine. I know it will not be cheap. Sometime ago I looked ino this with another magazine the cost was £400 per article.
Have you done this? What was your experience like?
Any views on this as part of my marketing strategy?