Trouble getting potential clients to sign up!

To kickstart our practice we've engaged a telemarketing company to arrange appointments. We're getting a lot of appointments with worthwhile businesses but our conversion ratio is low  - around 1 for every 5 appointments. I'd be interested to know if this is a typical conversion rate for these type of appointments - am I expecting too much?

If our conversion rate is low I'd be grateful for any tips that can improve this.

Thanks for your help!

Comments
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Have you asked them why?

Steve Holloway |
Steve Holloway's picture

Help with Increasing Conversion Rate

Quality Impact Marketing |
Quality Impact Marketing's picture

1 in 5 is reasonable

Red Leader |
Red Leader's picture

I Agree!

Quality Impact Marketing |
Quality Impact Marketing's picture

Quality & time

cymraeg_draig |
cymraeg_draig's picture

Does your telemarketing company include follow up work in the de

Quality Impact Marketing |
Quality Impact Marketing's picture

Converting

Jason Dormer |
Jason Dormer's picture

What was the brief

MarkAOrr |
MarkAOrr's picture