CFOs assign value to corporate data

A study into finance leaders’ attitudes to their company’s data has revealed that one in five are actually assigning a line on the balance sheet for data, assigning a value to it and managing it as an asset robustly.

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Big Data Needs to Prove Itself

Bill Sinnett | | Permalink

We at the Financial Executives Research Foundation (FERF) appreciate how companies around the world are dealing with Big Data. In most companies, Big Data was of high importance, and investment in it was broadly expected to increase over time. However, in the FERF/Gartner study Financial Executives International CFO Technology, we found that the key IT issue for CFOs was the business value of the investment, and not its technical elements. Importantly most CFOs apparently need convincing about the intrinsic value of IT. A surprising 92% of CFOs believe the IT does not provide transformational/differentiation value.

 

Bill Sinnett

Senior Director, Research

Financial Executives Research Foundation (FERF)

www.ferf.org