RTI goes viral in latest video craze
We’ve had webinars, Twitter Q&As and how-to videos galore, but some people are going that little bit farther to put their RTI messages across.
Rap, blasts-from-the-past and Harlem Shakes are just some of the tactics used by different organisations to promote the PAYE change. Hey, who says payroll has to be boring?
Sage has bought into the viral internet meme, the Harlem Shake, with a video based on the YouTube song sensation to proclaim its RTI readiness.
In response to the original 30-second sketch, all manner of people have donned various outfits to dance crazily to the song. In Sage’s case, dancers at the company's Newcastle HQ hold up placards with the words ‘We’re RTI ready, are you?’
The clip has had more than 10,000 views since it was uploaded last week, to bring some excitement into SEO and inbound marketing specialist Paul Lancaster's life.