Sage 50 Accounts v QuickBooks Enterprise: Clash of Titans
For all the buzz about Cloud accounting, the Software Satisfaction Awards 2012 confirm that Sage 50 Accounts and QuickBooks both continue to support sizeable numbers of users.
While desktop accounting software market leaders have launched online accounting applications of their own in the past year, more than 300 Sage 50 users took part in the online survey and nearly the same number of QuickBooks users.
Both Sage and Intuit have invested in major developments in recent months to defend their market shares against the Cloud newcomers. In the case of QuickBooks, this has meant a renewed focus on its Pro Advisor Programme and the UK launch of QuickBooks Enterprise - a serious challenger to the mid-market business that Sage 50 Accounts has successfully colonised.
Sage, meanwhile, has just rolled out the 2013 edition of its flagship program, Sage 50 Accounts.
Of the two, QuickBooks Enterprise is perhaps more interesting, purely because it is so obviously targeting Sage’s core market.
Sage’s continuing success is partly fuelled by the stepping-stone path it provides for users from entry level programs such as Sage Instant, TAS Books and Sage One up to more fully featured client/server programs such as Sage 50, Sage 200 and Sage X3. Even industry giants such as Microsoft, SAP and Oracle lack this built-in customer pipeline for their mid-range accounting and enterprise resource planning (ERP) applications.
In north America, Intuit has built up a similar model, but it was only in late spring that the developer extended it to the UK with a localised version of QuickBooks Enterprise.
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