Xero moves into practice management
New Zealand Cloud accounting supplier Xero is introducing new web-based tools for practitioners to handle time & fees, billing and CRM.
Xero Practice Manager is based on applications developed by Kiwi software house Max Solutions, which Xero acquired in February. The practice system is already widely used in New Zealand, and has been tested by a small number of firms in the UK, said Xero UK country manager Gary Turner.
“Effective today, Xero partners with a minimum of 20 clients on Xero get it free for life, unlimited users and can get it immediately,” he said.
“The last five years been focused on the client side of accounting, but we have been progressively investing in the practice side, as a significant part of our go-to-market model is through the advocacy of accountants.”
Having given accountants the facilities to improve client service, Xero is turning its attention to helping practices run themselves more effectively, he added.
“This product [Practice Manager] is already in marke and we already have Xero practices using it. It can organise and track jobs and projects, work in progress, time sheets, billing and lead management.”
For the moment Xero is hanging back from developing UK tax software, but is commited to rolling out an accounts production program by the end of the year. The final accounts module will be iXBRL-compatible and also allow practices to build management reporting packs for their clients.