This blog is about all matters business and personal of a sole practitioner. I have a practice with one member of staff.
Are your looks an asset?
I am sure we have all seen in work environment and elsewhere people with looks do get a favourable treatment. I would also argue that promotional prospects and earning power of people with looks are far better. We just like good looking people.
People loved Princess Diana and but do not hold Camilla Parker Bowles in the same regard. They do not know much about these two people apart from how they looked. Diana is seen to be a good looking person. She did not have to do much work to win peoples' hearts. I would say the same applies to Kate Middleton
Why is this? I think the law of scarcity applies to looks. They are fewer good looking people around, most of us want to have good looks and as result we tend to be nicer to people whom we consider to have the looks. Do you agree?
Do good looking accountants have a higher success client recruitment rate? Dare I say of course they do.
I remember reading an interesting article years ago that basically said what I have always believed. Since it was in the Sunday times, it had to be true! Here is the link to the article.
Where does this leave me? I am short, fat, middle aged and balding. Does it mean that I get the left overs that good looking accountants do not want? I do not think it works like that. It means that I am forced to do a really good sales pitch to get that job. Being brutally honest I have to work a lot harder. Further, since good looking accountants are scarce, there is less chance of me competing against one. My looks are certainly not an asset.
Do you think looks can be an asset for an accountant? If so why are we not working harder to make (particularly men) make the most of what little nature has given us?