Do you remember your first time?

Networking, I mean. Why what were you thinking about?

My first time networking as a business owner rather than an employee was an eye opener. I was a month into my life as an executive coach, and was very naive and green. All I knew was that ‘networking’ was going to magically help me find referrals, leads and ultimately new clients for my business. But, rather crucially, I didn’t know how!

I clearly remember being there about 40 mins early, and catching up on some phone calls in the car, before very nervously making my way in – and not wanting to be the first one there! When I scanned the attendance list at the chamber of commerce event, my heart sank – nearly a third of the list were coaches of some sort of description. Not likely to be any clients here for me...

There were so many ‘regular’ networkers there, who seemed to be totally at ease circulating around the room. I honestly knew no one, but had psyched myself up to ‘press the flesh’ so to speak. I wondered whether I would ever know enough people that I would be one of those few who seemed to confidently glide around the room.
Well, it wasn’t a wasted evening so to speak. In networking terms it was a failure – there is no one from that evening that I am now in close contact with. I also spent a large part of the evening talking to two other coaches... However, that evening was the start of a passion for business networking, in particular using both online and offline networking in tandem.

What do you remember about your first time networking?
 

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Introduce others    1 thanks

HudsonCo | | Permalink

Not my first event but I arrived once to find that the key speaker was another local accountant.

Instead of waving the accountancy flag I concentrated on introducing newcomers to others who would be able to help them. I made a few useful contacts in the process and was able to follow up in a more leisurely manner at a later date.

I usually find that I can make useful contacts and introductions on behalf of my clients and not just for myself.

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I help professionals and firms become the Go-To-Expert. Unusually for someone with an Engineering Degree, I accidentally became a writer and used my knowledge on social media to write the current best-selling and award-winning book on networking, The FT Guide To Business Networking. (75 five star reviews on Amazon - and read the 1st chapter for free here) People frequently talk about me as someone who really knows her stuff – which may be the reason I have, over the last decade, worked with over 300 partners, coached and trained over 1000 professionals at every level of the UK’s most ambitious professional practices. After nearly 5 years for working for BDO LLP, I realised I loved the intellectual challenge of working with accountants, so made working with accountants (and lawyers as I am a glutton for punishment) my sector specialism.

I was honoured to be a judge at the British Accountancy Awards in 2011 and 2012, plus I am a member of the Accountant's Club Global Advisory Panel.

I’ve always loved a challenge which is why I have solved the problem in my next book, which has perplexed many accountants in practice – ‘How to make partner and still have a life’. Click on the link to read the 1st chapter for free.

The Excedia Group was founded by myself and Jon Baker to bring clarity, perspective and knowledge to help our clients achieve their business goals. Over 75% of our work comes from professional service firms - both large and small, helping them get more clients via referrals utilising networking and social media. Over 30% of the Excedia group’s clients are small professional practices of between 1-50 employees.

My work splits into about 50% Executive & Business Coaching with Partners, Practice Owners & Potential Partners, with the rest split between training, consultancy and writing.

I adore writing, (as well as helping others achieve their business goals without selling their soul) which is why I blog regularly at Partnership PotentialJoined Up NetworkingHow to make partner and still have a life and venture-Now