12 months, one firm and a target of £150,000 to raise for local and national charities - can it be done?
Company formation agent Jordans, which serves accountancy and other professions, thinks it can.
The firm, set up in 1863 when Queen Victoria was on the throne, celebrates its 150th anniversary in 2013 and aims to raise a thousand times that amount for a series of hand-picked charities.
Events will range from those the public can take part in, such as community projects, bike rides, summer fun days and for the slightly more adventurous, the Welsh Three Peaks challenge in June.
Jordans’ 150 Charitable Fund was set up by the firm for the cause, a non-profit company with a dedicated website where patrons can donate.
The Princes Trust, British Red Cross, Brace, the Royal Hospital for Children Bristol appeal, Wallace & Gromit's Grand Appeal, the Bristol Children's Hospital Charity and Cancer Research UK will be splitting the proceeds, seeing the charities potentially receiving £25,000 each.