clients

Before we get into the ‘classic mistake’ let me start by asking you a related question, says Mark Lee.

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Isn’t it amazing how often we experience really bad customer service. And, when we do, doesn’t it really annoy you?

Mark Lee considers the steps start-up practices can take to ensure they maximise the chance of new contacts becoming clients.

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In his latest video blog ICPA Chairman Tony Margaritelli reveals his top 5 tips to gain referral business.
 

Mark Lee follows up his recent piece about threatening clients with a look at how such situations might be avoided.

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I have just had a private discussion with a dear friend on here about a nitwit client, and realised that I need to review how I work out who the plonker prospects are upfront so I can quote them mi

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We've undertaken a survey over recent months and asked accountants "Do you feel undervalued by clients ?" .

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I was intrigued to read some new and original research published by Robert Craven of The Directors’ Centre, reports Mark Lee. 

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Changing the kind of conversations you have with clients can lead to your firm offering a much wider range of ‘virtual finance director’ services and as a result b

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