I am amazed by the number of accountants' websites that offer free advice to strangers who may or may not become prospective o
You may have noticed my comments elsewhere that Linkedin is quite distinct from any other form of online networking sites.
Mark Lee ponders the secret desires and ambitions that accountants may be harbouring at this time of year.
Mark Lee explores how accountants can take action to create a more positive first impression.
Your instinctive reply to the question posed in the title of this piece is probably “of course not”, says Mark Lee.
‘Relationology’ recognises the importance of relationships in a client’s buying decision, says Matt Bird.
While this article was inspired by the upcoming Practice Excellence Conferen
Before we get into the ‘classic mistake’ let me start by asking you a related question, says Mark Lee.
Whether or not you are active on twitter, you must have been tempted. Mark Lee asks whether it is a waste of time or can you derive business benefits?
Mark Lee considers the steps start-up practices can take to ensure they maximise the chance of new contacts becoming clients.