Mark Lee talks to Ellis Pratt who explains what accountants can learn from technical authors to avoid being seen as boring
In his third LinkedIn article for start-ups Mark Lee explains how to use status updates; what works and what’s unlikely to do so.
The recent failure of high street dinosaours HMV, Jessops and Blockbuster contains an
Mark Lee interviews sales trainer Marcus Cauchi, who shares his insights about the mistakes accountants make when quoting fees and making sales.
In the age of smartphones, tablets and social media, business websites still have a role to play.
In the second of his online networking series, Mark Lee explains how to use the networking element of Linkedin to connect with peers and potential prospects.
AccountingWEB member Thomas struck a chord with other practitioners as he asked
Mark Lee cuts through the hype and explains how start-up practices can get best value from LinkedIn.
At what point should a firm drop the DIY approach? Mark Lee asks Adam Maurice for advice on the IT support options for accountants and their clients.
AccountingWEB’s contributing practice editor Mark Lee has taken soundings about the profession’s use of social media in recent months and still thinks too few accountants are getting the point.