Mark Lee takes a new look at the professional online networking site and clarifies six things accountants commonly misunderstand about LinkedIn.
Mark Lee
Yes, I know that many (most?) accountants are almost exclusively focused on completing clients’ Self Assessment tax returns in January.
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Mark Lee reviews Steve Pipe’s latest book, ‘The UK’s Best Accountancy Practices’, which features case studies from more than 40 UK accountancy firms - including the small firm Practice Excellen
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In a follow up to his last article on Self Assessment marketing opportunities, Mark Lee explores how accountants can target niche prospects.
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When the self assessment tax system was introduced, the SA abbreviation was intended to reflect simplified assessing, explains Mark Lee.
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According to networking strategist Andy Lopata, customers who come through referral spend more with a business and produce higher margins than those recruited through any other means.
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You’ve probably seen those articles advocating how everyone in business should be blogging. How applicable is this advice to accountants in practice? asks Mark Lee.
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There are three types of accountants. Those who have started thinking about retirement and those who can’t count, explains Mark Lee.
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Mark Lee thinks he knows why many accountants fail to recommend limited liabiity partnerships (LLPs) as a good business structure.
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Over the years I have collected thousands of business cards, many of them from accountants around the UK. Most of them are almost indistinguishable from each other, writes Mark Lee.
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