marketing | AccountingWEB

marketing

Many accountants are adapting their marketing techniques to embrace the changing demographics in business and attract new clients.

Relationships are vital and using LinkedIn they can be started, enhanced and leveraged as part of a firm's practice development programme.

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There was a thread last month on Fixed Fees and as usual there was a debate but it looks like the dicussion was pulled with being mentioned or moderated.

Any ideas?

Bob Harper

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Sole practitioner in accounting & tax, considering a telemarketing campaign targeting businesses in the SME sector. Can anybody recommend a good telemarketing company.

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In a presentation at the recent CCH conference, Elaine Clark lifted the veil on how social networking can be applied within accountancy.

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While your competition continues to make marketing mistakes, learn how to avoid them like the plague, reveals Matrix

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Business development is a perennial challenge, so Finola McManus offers a plan of action to get you heading in the right direction.
 

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This is a re-post from a thread that is about to be deleted.

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 Modern Accountancy Marketing & Sales Course - Did anybody buy this course and inplement it? Any thoughts about it? It sounds like perfect resource:

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I have just started a thread in the marketing and accountants section. For a while I have thought that marketing is a lot like accounting.

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