marketing

Are you there ROI?

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If you’re a good accountant but you lack any sales skills you will probably struggle to build your practice, warns Mark Lee.

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If you are like most accountants you probably get approached every now and then by third parties who have a proposition for you, explains Mark Lee.

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Mark Lee visited the recent Business Start-up Show at Olympia and was surprised to find almost 20 firms of accountants exhibiting.

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I have recently been emailing Julie Watson of the JAST partnership and they have put together a very attractive offer.

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We like a lot of other companies use Google to drive draw to our web site in order t

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Practitioners are often faced with the difficulty of determining whether a prospect is genuine or simply trying to glean information for free.

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One of the most popular articles I have written for AccountingWEB is titled:

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Mark Lee has long recognised that many accountants are just not interested in social media. He asks if their cynicism is justified.

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This is the third in a three-part series intended to debunk some of the myths around marketing to build a start-up practice, explains Mark Lee.

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