marketing

This is the third in a three-part series intended to debunk some of the myths around marketing to build a start-up practice, explains Mark Lee.

Mark Lee follows up his first article in this series with observations regarding popular ideas that may be more trouble than they are worth.

9

What would you consider an acceptable percentage cost of your first years fee for acquiring a new client?

11

Mark Lee suggests which of the main marketing options available to startup accountancy practices are worth your attention.

3

All commercial enterprises need to market their products and services and the insolvency practices are no different.

1

I see that www.mercia-group.co.uk provide some useful marketing data. Any others?

Help sheets
News wires
Etc

2

Marketing and PR are seen by some accountants as fluffier aspects of their work.

6

Negotiating For Accountants Needs a Framework

Count the COST

More Profitable Firms

Win Win Does It Work For Accountants

I was reading first tab's blog on the amount of 'commercial' bloggers coming onto AW in order to drop links. (which made me feel slightly guilty).

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