It's hard enough to win new clients, but if you're also losing existing clients it really piles on the pressure.
Reading through some job applications over the weekend I spotted a potential howler among the CVs, which actually has a more general lesson for businesses.
Just occasionally I have to do a bit of very basic bookkeeping.
Needing to fill a clerical vacancy, I thought why not advertise at the Job Centre and save the cost of newspaper advertising or agency commission?
I soon learned why not.
A month into RTI and it seems far too quiet out there in client-land.
Looking at my work in progress report the other day, I had one of those "there must be a better way" moments.
Or rather, when isn't First Class good enough?
They're all at it, and it's driven me mad.
And suddenly loads of clients are either moving house or remortgaging.
Thanks for nothing - in a good way though! I can remember working the phone flat out for days after some Budgets, but not this year.