Pulse Survey | AccountingWEB

Pulse Survey

The pace of change within the profession has accelerated and created an environment where ‘Generation Y’ accountants are best placed to respond to the changing rol


Practitioners now feel that cost effectiveness is the most important characteristic for accountants, underlying the increased pressure on the profession in the challenging economic environment.


It will come as no surprise to most that banks are at the bottom of the list of trusted sources of business advice, but it seems accountants are rather more popular – over a third of SMEs voted