referrals | AccountingWEB

referrals

Mark Lee suggests that the innocent sounding question, “how’s business?”, can trap the unwary if you answer it without thinking.

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We've all heard that it's often not what you know, but who you know.

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In this article, Heather Townsend, author of the best-selling and award-winning The FT Guide To Business Networking, and The Go-To Expert, explores why you are not getting enough high quality r

The government will introduce new legislation forcing high street banks to refer rejected small businesses to alternative finance providers and a new wave of chall

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Referrals are always a good source of new business and can work both ways for practitioners and their existing clients. Rachael Power reports on recent exchanges on the subject.

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The size of your firm does not dictate good marketing practice, according to Paul Shrimpling.

Client testimonials are the next best thing to a direct referral, explains Mark Lee. 

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Is one the hardest things when you run your practice describing what you do in an easy, short and succinct way?

A new study of 850 UK accountants and bankers reveals how some accountants are building more profitable relationships with banks, writes Steve Pipe.

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Mark Lee explains the three Rs as they could apply to start-up accountancy practices.

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