A journalist asked me recently “What is the worst mistake accountants can make when they are trying to ‘close’ a prospective client?” says Mark Lee.
Normally I have prepared for the most likely questions I will be asked when I am being interviewed. This one was not on my list as it was not closely related to the main topics we had been discussing.
I have since reflected on the question and wonder if AccountingWEB readers will agree that I singled out the right failing as the one worst mistake? What would you have replied to the question? I’ll share my response in a moment.
Thinking about the issue subsequently I quickly constructed this list of 12 mistakes that are all too easy to make...