marketing

Many marketers within the financial and accountancy markets realise the power that mobile marketing can bring, however a few simple searches reveal that few have taken steps to harness its pote

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When the self assessment tax system was introduced, the SA abbreviation was intended to reflect simplified assessing, explains Mark Lee.

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Many Entrepreneurs presenting in Dragons Den performed poorly due to a lack of understanding of finance.

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I was passing and I noticed a nice shop front available to rent on the corner of Hamilton Road and Merton High Street. It seems ideal for an accountant.

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AccountingWEB’s marketing discussion group has been exploring how to use their websites to generate

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I beleive there is an opportunity for business (including accountants) to make use of videos in their marketing and service delivery. 

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Not only does the internet give you a global platform, it offers an array of free tools to manage your brand image.

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Accountants Bootcamp guru and “Wizard of WOW” Paul Dunn set a challenge for practitioners at the National Accountants Conference 2011 to try and make themselves more like Apple Computer.

Communications consultant Olivia Chute says PowerPoint can be a valuable tool - if you use it with purpose and care. Banish your presentational fears with her introductory guide.

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