YO! Sushi: A modern day rescue story

YO! Sushi in Paddington Station is a model of efficiency. As you sit at the bar, endless dishes of raw fish, noodles and other delicacies pass before your eyes. All you do is pick a dish, eat and pay. Simple. What customers do not see is the financial mountain the company has had to climb to keep food on the table.

YO! Sushi was formed by entrepreneur Simon Woodroffe in 1997 and was an instant hit. But although the first four restaurants were phenomenally successful, there was little financial rigour.

Continued...

» Register now

The full article is available to registered AccountingWEB members only. To read the rest of this article you’ll need to login or register.

Registration is FREE and allows you to view all content, ask questions, comment and much more.

Comments
dahowlett's picture

Great story

dahowlett | | Permalink

How I wish we could see more of this kind of story in the media. Too often accountants are parodied as grey-haired, grey-suited miserly bean counters.

Small Service Based Business Financial Management Book Recomenda

aliduthie | | Permalink

I read the article on Zoe Tyndall with interest. There are so many books which cover these sort of stories - does anyone have a recommendtion for a good book which shows how to put her type of experience into practice? I am looking for a pratical guide to cash flow management, financial statements analysis and KPIs.