Practitioner's Diary - Phew! We made it

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Our West Country general practitioner successfully makes it to the end of January.

* * *
30 January - Finished about 6.30 today, and I'm not coming in tomorrow so that's it.

Continued...

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Comments

Rick Wakeman?

Anonymous | | Permalink

Is going to the office a pleasure because Rick Wakeman is on the radio at home?

Is this why we need new sources?

JSJ54 | | Permalink

More Software has an interesting statement on their website http://www.moresoftware.biz/ which rocks the foundations of most firms' marketing hopes i.e. referrals:

"According to Gordon Gilchrist of 2020 the average existing referral ratio for a firm is 1/35. That means that for every 35 clients you have you get one referral a year."

Given that clients will tend to recommend similar businesses to their own this implies a growth rate of less than 3% (per year I assume). Taking into account natural wastage (client deaths, business failures, disagreements) the profession will have to change its marketing methods if it wants to survive.