FinancialForce targets professional market
Cloud applications provider FinancialForce has introduced a professional services automation (PSA) offering that builds on its purchase of Appirio's professional services arm last December.
Appirio’s PSA applications have been rebadged as FinancialForce Professional Services Automation and represent the developer’s first move into new vertical markets. Plans are in hand for a follow-up release that links the Cloud financials functions to Salesforce.com’s CRM offerings. This version will be called Service Resource Planning (SRP).
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