Gartner examines the business case for social networking
Too many organisations are rushing into social networking without considering the risks or return on investment, warned IT analyst Gartner.
With more than 60% of Fortune 1000 companies planning to establish their own online communities by 2010, IT research organisation Gartner warned that many will be wasting their money and eroding customer value through unplanned initiatives, reports
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Risk factor of FaceBook & Twitter .......
Interesting caveat - last para is an important factor when assessing risk
http://www.computerworld.com/action/article.do?command=printArticleBasic&taxonomyName=Web+Site+Management&articleId=9133526&taxonomyId=62
Social networks are also becoming an increasingly important spammer's tool. Over the past week, criminals began taking over both Facebook and Twitter accounts, stealing users' passwords with different phishing attacks.
These stolen accounts are then used to spam the friends of the phishing attack victims.
In the case of the Twitter attack, the hacked accounts were used to send out bogus Twitter messages promoting a free trial of an acai berry dietary supplement. Security experts say that social-networking spam is particularly effective because it can't be filtered at the corporate firewall and appears to come from a friend of the recipient.