Friday, February 12, 2021 - 13:00 - 14:00

Fall in love with your firm, again

Episode summary
loading icon

Checking Access...

Should only take a second or two

Need any help? Please let us know

Save content
Have you found this content useful? Use the button above to save it to your profile.

Fall in love with your firm, again

Friday, February 12, 2021 - 13:00 to 14:00

You'll hear from:

About this episode

Join Mike Crook at the AccountingWEB Live Expo, find out more here. Claim your seat now, limited walk in spaces will be available.

Be the leader your firm and clients need you to be in 2021.

Join Mike Crook, managing director of PracticeWeb and his guest Richard Brewin, managing director of Progress BB for this inspiring session on The Business of Marketing.

As history proves, it’s necessary to look to the future to lead your firm and navigate through the year.

We didn’t see last year coming, but we’ve already had 12 months to take stock and prepare for what’s next. So let’s not let the next 12 months take us by surprise. Be the leader your firm and your clients need you to be.

To achieve this, we need to remind ourselves about the importance of leadership, how to lead, and what our teams and clients expect.

While you can’t predict what’s coming with perfect certainty, you can develop much more clarity than you might imagine about what you could and should become – create a vision, define a plan, and set it into motion.

This practical session will cover:
- The role you play as a leader for your firm.
- The role you play as an advisor for your clients.
- A four step process to help you set a vision.
- How to plan and execute the vision.
- How to measure progress.
- How to achieve the same with your clients.

Further reading:

You will earn 1 CPD point by attending this free 45-60 minute session in full

You must be registered and logged in to an AccountingWeb account to claim CPD points.

Please ensure details used to claim CPD points match those used when registering for this episode. Your certificate will be sent to you within 30 days of submitting your details.

More from this show

Investing in tactics to turn intent into action

Turn your website into a new business machine

An accountant's guide to content marketing and SEO

What stops you connecting with the right clients?

Related sessions

Spring accounting software shopping season

What would you do differently in 2024?

Countdown to self assessment special

Staying sane this self-assessment season