Kelly Clifford, a profit specialist and author, is releasing a new book this month called The Profitable Professional.
AccountingWEB.co.uk has received a copy of the book, so we thought we’d put it out to a member of the community to read and review for the site. In exchange for a 500 word review you can keep the book!
The book covers the 10 key ingredients for building a highly profitable business coaching, consulting or advisory business. Check out a preview here: http://www.profitinfocus.com/profitable-professional
If you’re interested please PM me and I’ll get the copy out to you in the post.
Thanks,
Rob
Replies (8)
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Why not make up your own mind? Download a free preview now:
http://www.profitinfocus.com/profitable-professional/
I downloaded the first chapter from your link, and noticed the book's case studies related to (1) a business coach; (2) a couple running a business network community; and (3) a three partner accountancy practice with 15 staff. Which kind of narrows the audience. I see Chapter 3 is entitled "Key ingredient #3: Crystal clarity on your target market and positioning" and wonder whether the book is practising what it preaches.
Just do not buy it. Probably as much as 99% of these type of books could successfully be retitled "How I think somebody else mightl succeed at doing the thing that I failed to do."
There's really only so much mileage on can get out of somebody else's mistakes. I am all in favour of people making there own. But note, that will not stop me shouting at people!
Arguably falling into your 1% category is "The Professional's Guide to Value Pricing", by Ronald Baker, the one-time bible for accountants and solicitors alike.
For anyone that's ever wondered how some firms are able to offer "free unlimited access" to their clients, the book advises its readers to charge a fixed fee, but record the time spent on each client. Come the second year, the fixed quote increases to match that client's level of take-up on the previous year's unlimited access. It's a cunning plan to encourage clients to dip their beaks in the font of free advice, but unwittingly pay for it (albeit a year in arrears).
Does Kevkava know that you have published their name?
Accounting Web have published names in other parts of the website without the user knowing.