The month ahead | May 2019

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AccountingWEB head of insight John Stokdyk talks us through what accountants in practice and business are likely to focus on during May.

Maybe it’s the Accountex effect, but our traffic radar has been picking up increased traffic around software and technology issues in recent weeks.

During March and April, there is an understandable interest in practice management tools among practitioners, but we also saw an upsurge in traffic around fintech. This was partly driven by an article asking “Will accountancy firms replace bank branches as local financial hubs?” from Countingup’s Andrew Garvey.

This experience suggests that if you want to introduce the profession to new technology concepts, now is a good time to do it.

At the same time, we’re getting more and more signals that while many accountants are willing to grapple with technology, some of them are also opening up to new ideas about employee care and development.

The new category in the Accounting Excellence Awards for “Investors in People” pushed ahead of both innovation and fast-track to become one of the most highly prized categories for entrants. As we heard in our live podcast from Accountex, the difficulty in finding suitable staff is focusing attention on recruitment, retention, learning and development. In recent months, Xero, QuickBooks and Sage have all been talking up people issues.

If you want to connect with accountants on issues that matter to them during the more reflective summer months, it’s well worth dusting off the age-old formula: people, process and technology.

Elsewhere on the site, we’ll also be covering the following topics in detail during May:

  • Expenses and benefits in kind in the run up to July’s P11D deadline
  • VAT update – there’s more happening there than just MTD
  • Managing client referrals and onboarding – how practitioners are systemising the client experience from their first encounters
  • Accounting Excellence Talk (23rd): The future of accounting and tax technology with Sage’s Chris Downing and practitioners Steve Kuhn (Baldwins) and Leanne Eustace (AccountedFor)

For more insights into our editorial plans and content theme ideas for May and beyond, have a look at our full 2019 editorial calendar at any time or download our Q2 content plan here.

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