Traditionally firms used the March Budget as a chance to contact clients and prospects. Now that the low-key Spring Statement has somewhat ended this annual marketing opportunity, Philip Fisher suggests alternative avenues firms can explore.
The accountant's guide to sales and marketing
1st Jun 2018
Philip Fisher reviews some of the tried and trusted methods accountants use when building and maintaining a winning marketing strategy. If...
Not too long ago, there seemed to be a general belief that the answer to all sales and marketing issues for accountants would be social...
Accountants may be good at the technical work but not all are natural salespeople. Philip Fisher suggests some selling options for the shy...
There are many ways to market your firm but how do you know which method will be most effective for your practice? Philip Fisher outlines...
Branding is an effective way to attract new clients and cut the cost of marketing – but what do you do if you haven’t got the name...
Traditionally firms used the March Budget as a chance to contact clients and prospects. Now that the low-key Spring Statement has somewhat...