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About this session
Recent events have forced the entire profession to be agile and respond to rapidly changing circumstances. So much more of what accountants do is now online than any previous reservations have been cast aside. Having implemented those changes, how many accountants would go back to what they did before? And if they don’t do that, what direction are they going to take?
Drawing on her experiences transforming her firm (and advising HMRC’s project managers), Rebecca Benneyworth will lead our discussion on the profession’s current working methods. She's heard a lot about the agile philosophy from software developers. The methodology puts a lot of emphasis on flexibility and a willingness to experiment and learn from mistakes. But how do you do that without compromising quality and customer service in a professional services setting? And what do you need to do to avoid “agile” turning into “running around like headless chickens”?
- Where and how can practices introduce more flexibility to their operations and services?
- How do you manage internal change effectively?
- Where do clients sit within this formula and how do you design services around their needs.
Limit: 500 places
About The Great Debate:
Every episode, award-winning tax and practice guru Rebecca Benneyworth joins with AccountingWE John Stokdyk and a brains trust of experts to map out the challenges facing the profession and suggest a programme of practical ideas to deal with them.
Rebecca Benneyworth MBE is a long-standing industry expert, tax lecturer and writer, and recently won this year's Outstanding Achievement Award at the Accounting Excellence Awards. Rebecca has been a tax lecturer on the CPD circuit for 25 years, having run a small accountancy practice for 30 years. She is passionate about enabling small businesses and start-ups to flourish, and loves to work alongside business owners to help them reach their full potential.
John Stokdyk is AccountingWEB's editor-in-chief and has been with the site since 1999. John is a member of the Advisory Board for AccountingWEB Live's debut exhibition in December 2020.