Ambitious accounting firms are already crafting their award entries, as accountancy’s prestigious Accounting Excellence Awards returns with a brand new 'investing in people' category.
February is often seen as a time for reflection. Having seen off tax return season, practice owners now turn their attention to planning the year ahead and studying their previous year’s successes. It’s only right then that the Accounting Excellence Awards gives those go-getting firms a chance to convert their cogitation into trophy-cabinet gold.
“Putting together a compelling award entry is a great way to focus your attention on what sets your business apart from the rest and to assess where and how you are making progress,” commented AccountingWEB’s head of insights John Stokdyk.
“Customer satisfaction, growth and profitability don't happen by accident. Over the years we found the firms achieving those things are doing so by working collaboratively with their teams on clearly articulated strategies.”
Launching on 1 February, the Accounting Excellence Awards celebrates small, medium and large firms for their ability in areas such as client service and care, constant improvement, and quantifiable performance measures like revenue growth and profitability.
New 'investing in people' award
Brand new this year is the ‘investing in people’ award. The arrival of this award reflects the profession’s grapple with a recruitment crisis, which has in part inspired firms to take a bigger focus on culture and development. Over the past year, we’ve seen firms like PJCO use training and development to spearhead their cloud offerings, and in doing so become a more attractive workplace for ambitious accounting graduates.
This award also salutes what firms and businesses are doing to tackle the always-on culture. As work-life balance has now slipped seamlessly into the profession’s dialect, we've seen firms like Farnell Clarke respond by bringing total flexibility to how, where and when employees work.
There are also awards for firms who have developed specialist niche services, enjoyed rapid and sustainable growth, and in the always closely fought category of client service.
“Particular firms and individuals might end up getting the kudos at our awards ceremony and talks, but everyone who takes part benefits from the opportunity to learn about ideas that are working for other firms,” added John Stokdyk.
“The entry form is a simple first step you can take to join this thriving community.”