Member Since: 3rd Aug 2010
A highly experienced, commercial, strategic and creative ‘financial entrepreneur’
A background of 20+ years in a variety of sectors, working across numerous international boundaries, with startups to global $billion corporates and driving growth via strategic modelling, commercial planning and analysis, fundraising, M&A, IPOs, exits, restructuring and expansion.
After a career of varied board level roles, I am currently Joint MD of My Business FD, www.mybusinessfd.com, managing a team of highly experienced finance professionals delivering flexible and innovative part time FD support to growth SMEs, as well as specialised interim roles and handling the recruitment of high performance finance teams.
I act as either Non Exec Director, Board advisor, investor or part time FD for a variety of exciting growth businesses, including Proxama, ArmadilloLED, Brightpearl and Responsive Sports.
I am also on the Board of The Cambridge Phenomenon, a non-profit focusing on the growth of the Cambridge Technology Cluster, and am a mentor with many early stage accelerator programs including Springboard and Wayra.
28th Aug 2013
Benefits of video
I'm sure we'll get round to incorporating video soon, as its also clearly excellent for SEO.
Without subscribing to the usual character assassination of dull accountants, I'm sure most of our ilk aren't really suited to sitting in front of a camera (confidence, personality etc) and so that puts off the vast majority, but there are many other creative ways of accomplishing the same goal, some of which are outlined above. The use of infographics and similar 'animated' videos can also be very powerful to get marketing messages across.
26th Jun 2013
Great results from what seems like a pretty good sample size and endorses what we've been saying as our mantra for a few years now ...."young businesses that have a full time or part time FD grow bigger, stronger and faster, and have an increased chance of success, than those that have no FD at all".
At My Business FD, our experience helping tech companies grow, access funding, scale, prepare for and secure their exit mirrors these findings, so we fully support the survey.
7th Jun 2011
Its obvious to me that we should all be embracing social media as much as we can, or certainly enough to have a decent awareness of it and use it to compliment other more traditional forms of marketing.
We should also talk about tools that make tweeting easier and that actually help us wade through the millions (billions!?) of not so relevant content that's undoubtedly out there. Who wants to know what Fred in Atlanta has had for his breakfast?
One such tool I've found greatly helpful is www.marketmesuite.com, which takes things several steps further and enables you to type in keywords and then displays tweets by people who have mentioned those keywords. This enables you to type in 'tax headache' or something similar, and it will return you a list of tweets that mention that phrase. It cuts down the workload massively for you and you can choose to engage only with those people. You can reply directly with 'I see you're having a headache with your taxes. Share the problem and we'll see if we can fix it...'
What's also really useful is that you can define a geographic reach by inputting a radius of 10 miles from your location, or 25 miles, 50, 100... you get the picture. Then you wont get to see Fred's tax headaches in Atlanta!
Ive used this successfully in my own social media activities for www.mybusinessfd.com and have discovered new clients through it. If I can do it then so can you.
14th May 2011
Please, putting a photo on your bsiness card is right up there with putting a photo on your CV. It sucks. Nobody likes it and it always looks nothing but cheesey.
If you've made an impression when you meet someone and exchange cards, then that person will remember you. If you haven't then they won't. Simple as that.
There are a few good basic reminders here for us, but please skip over the head shot tip.
6th May 2011
Interim or part time?
It's an interesting read and fascinating how the demand for both interims and part time FD's has increased over the last few years. Maybe thats a factor of many more experienced FD's/CFO's being on the market as a result of the economic 'downturn', but I like to think its also due to forward looking companies realising that they need some of the invaluable expertise that both interims and part timers can provide, but can't afford the commitment of taking them onto their books on a full time basis.
We're certainly seeing a huge number of applicants for our FD vacancies, which is mirrored in the marketplace by entrepreneurial growth companies seeing this as an effective and affordable solution.
Whether interim or part time, the future looks good.