What we can learn from business owners. As the end of the year brings new challenges, accountants are still needed for crisis support. Users on UKBF are now looking ahead and judging how viable their businesses will be over the winter months as consumer activity changes and the support offered through Government-backed schemes is reduced.
If the first phases of accountants’ coronavirus response were about helping businesses access emergency financial support, the next phase will be about helping them to manage without it. This is a chance for accountants to let their expertise shine, by supporting new business strategies and looking ahead, rather than tracking past performance. Your existing and prospective clients might not be aware that you can help them with this.