This guide is the first instalment in our series, Nomisma Presents: The Perfect Customer Journey.
Download this guide to get some advice on how to delight your prospects and provide excellent customer service.
A customer journey represents the experience of your prospects at every stage of the client acquisition process. To provide the best customer experience, you must know what your prospective clients expect from you at each stage of the journey.
Mapping your customer journey provides the information that will define your future marketing efforts. After completing the process, you will turn more curious prospects into delighted clients. And those happy clients will increase your retention rates, improve the chance of referrals and develop into more profitable relationships.
We walk you through the mapping process in 5 simple steps, so you can delight your clients and reap the benefits of happy clients.