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  1. What is SEO and why is it Important for Accountants?
    Practice strategy

    ... on the results page of relevant keywords.  Organic traffic is all the traffic that comes to your website from search queries done ...

    10th Aug 2022 | Industry insights

  2. What pages should every accounting website have?
    Practice strategy

    ... or SEO relating to keywords in the blog. And this leads to traffic, enquiries and sales. Contact page The Contact page ...

    3rd Aug 2022 | Industry insights

  3. Why isn't my website converting?
    Practice strategy

    Driving traffic to your website is one of the central pillars of ... on what good looks like for your site, and on how much traffic you usually get and what you have set up as ... encompasses a huge range of sites with different levels of traffic and with different marketing services being delivered ...

    4th May 2022 | Industry insights

  4. What is better for your brand in the long term: PPC or SEO?
    Practice strategy

    ... terminology, two marketing approaches, relating to getting traffic to your website – of course with the ultimate aim ...

    31st May 2022 | Industry insights

  5. Why content marketing isn’t working for your accounting firm
    Practice strategy

    ... makes you visible and sells your expertise. It generates traffic and valuable leads. It builds brands and cements ... look at our content marketing services that can help build traffic, increase engagement and drive more enquiries from ...

    27th Apr 2022 | Industry insights

  6. Is your website harming your accountancy brand?
    Practice strategy

    ... stay modern. If your website is not performing in terms of traffic or conversion, however, it is time to re-evaluate and ...

    24th May 2022 | Industry insights

  7. How to market your accounting firm in 2022
    Practice strategy

    ... and budget for a tidy up once every year or two. Look at traffic data to work out which pages and blog posts are ...

    20th May 2022 | Industry insights