New job management app Tradify reaches the UK via QBO app marketplace

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The Auckland-based software developer Tradify has launched its QuickBooks integration. The platform is aimed at managing projects in trade and services companies and its integration with accounting software providers such as Xero or QBO enables users to send invoices directly to these platforms, sync data and reconcile bills.

Tradify is a cloud-based job management solution designed for trade and service businesses such as electricians, plumbers, building, IT, maintenance or repair businesses for the management of projects, suppliers and customers.

For larger businesses, Tradify facilitates the communication between field and office staff. The app is updated in real time, giving businesses an accurate overview of their workflow and who’s doing the work. “There’s no more firefighting and babysitting the field workers because everyone has all the information they need on their phone, when they need it,” explains Curtis Bailey, founder and CEO of Tradify.

However, Tradify’s biggest customer base is still comprised of small companies with between 1-10 employees. A key pain point for these groups, as Bailey explained to AccountingWEB, is that too much time is spent on manually creating customer documents such as quotes and invoices: “At this size, the business owner is often on the tools 5-6 days a week, and trying to complete paperwork such as quotes and invoices during evenings and weekends,” said Bailey. “Many of these trades already use an accounting software, but as their business grows and jobs become too complex, they can’t rely on their accounting software for creating quotes and invoices any longer.”

The software has been designed to pull all admin tasks into a single online platform, saving time for the small businesses. As the information is stored in the cloud, the app can be accessed from both desktop and mobile devices. After a 14-day free trial period, the software is charged at £12 a month, with a £5 a month plan for non-login users, a version aimed at staff members such as apprentices or subcontractors for which someone else allocates jobs to them and records time and materials on their behalf in the system.

The aim to become a complete end-to-end trade business solution including activities from quoting, job management, and timesheets to invoicing and accounting is what brought Tradify to explore integrations with accounting solutions. The first integrations with the accounting software providers Xero and MYOB, were design to enable users to send invoices directly to these platforms, sync information and reconcile bills.

Last May, the company also announced the seamless integration with QuickBooks Online, a partnership that had been largely asked by Tradify’s customers. Users of the two software solutions can carry invoices and bills from Tradify into QBO as well as transfer bills, suppliers and customers from QBO into Tradify.

The integration with Xero and QuickBooks, two of the biggest accounting software providers in the UK, is part of the Tradify’s growth strategy: “The UK presents us with a huge opportunity,” said Bailey. “80% of our revenue comes from offshore, with strong growth particularly in the Australian and UK market”.

Currently, the platform has around 500 users in the UK and Ireland, a number that is growing every month. “Construction Skills, the UK’s apprentice training body, estimates the industry needs 35,000 new entrants just to stand still – and this figure will grow as the sector continues to recover,” said Bailey. “We aim to be there as this growth happens.”

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