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About this session

Every episode, Mark Telford sits down with an accountant in practice and look under the bonnet of their accountancy practice.

In this episode, Mark talks to Glenn Martin, award-winning accountant and business growth specialist who needs little introduction. The owner and CEO of Northeast firm Avery Martin is a long-standing Any Answers regular better known to AccountingWEB members under his nom de plume of Glennzy. Away from the site Martin was recognised as a top five client service firm at the Accounting Excellence Awards 2018 and even took home Xero’s UK best sole practitioner accolade at the software company’s 2018 Xerocon extravaganza.

In a wide-ranging discussion, Mark and Glenn will talk about the reality of being in practice. What it was like starting out, how it is now and plans for the future.

All of the accountants interviewed over the next coming episodes have different approaches, skills and visions for the future. Mark will explore this as a way of encouraging others to ‘do their own thing’ and not follow the stereotypical approach of an accountant in practice.

The Practice Mechanic interviews are designed to encourage people who:

 • would otherwise have dismissed accountancy as a career completely
 • are accountants in industry who had not considered a career in practice
 • are working in practice but struggling with the lack of career development
 • are already running their own practice but struggling or in need of support
 • anyone who wants to hear what its really like to run their own accountancy practice

Limit: 500 places

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About The Practice Mechanic:
Every episode, Mark Telford sits down with an accountant in practice, looks under the bonnet of their accountancy firm and finds out about the realities of growing an accountancy practice - even looking at the mistakes they made along the way.

Interviews with leading practices will offer practical tips and guidance for attendees to take back to their teams. A live Q&A will enable you to put questions to Mark and his guests, ensuring you come away with the best possible advice, tailor-made for your firm.

Mark Telford is an award-winning Chartered accountant who runs his own successful accountancy practice Telfords Chartered Accountants. He is also the founder of Start! Accountants, a coaching, mentoring and training business helping accountants to run the practice they really want.

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